The Operators운영 전문 그룹

Our team 팀 소개

Sprint is the partner for Korean brands entering the Middle East. We operate Shopify and Amazon stores, run performance and influencer marketing, produce Arabic content, and handle logistics, customer service, and VAT compliance — end-to-end execution on the ground. Sprint는 한국 브랜드의 중동 진출을 함께합니다. Shopify·Amazon 스토어 운영, 퍼포먼스·인플루언서 마케팅, 아랍어 콘텐츠 제작, 물류, CS, VAT 신고까지 — 현지 실행 전반을 직접 수행합니다.

Kyle Yoon

CEO & Co-Founder

Kyle co-founded Sprint to bring leading Korean consumer brands into the GCC. He built his career across private equity and hedge funds before moving into entrepreneurship, and now leads the company's direction and key partnerships.

Lehigh University — Accounting & Finance
LSE — M.A. Philosophy
PE & Hedge Fund Background

한국 소비재 브랜드의 GCC 진출을 위해 Sprint를 공동 창업했습니다. 사모펀드와 헤지펀드에서 수년간 경험을 쌓은 뒤 창업에 뛰어들었으며, 현재 회사의 방향성과 핵심 파트너십을 담당하고 있습니다.

Lehigh University — Accounting & Finance
LSE — M.A. Philosophy
PE & Hedge Fund Background

Mahmoud Adi

Co-Founder

Mahmoud is a co-founder of both Sprint and Shorooq Partners. At Sprint, he built the B2B retail channel connecting Korean brands with offline and online buyers across the region. Prior to Sprint, he spent a decade at Mubadala Investment Company, Abu Dhabi's sovereign investor, contributing to landmark transactions including GlobalFoundries (NASDAQ: GFS), AMD's strategic supply chain restructuring (NASDAQ: AMD), and the creation of Emirates Global Aluminium.

Co-Founder, Shorooq Partners
10 years at Mubadala
Stanford GSB — MBA
B.S. Mechanical Eng. (Honours & Distinction)

Sprint와 Shorooq Partners의 공동 창업자입니다. Sprint에서는 한국 브랜드와 중동 오프라인·온라인 유통 바이어를 연결하는 B2B 리테일 채널을 구축했습니다. 이전에는 아부다비 국부펀드 Mubadala Investment Company에서 10년간 근무하며 GlobalFoundries(NASDAQ: GFS), AMD(NASDAQ: AMD) 공급망 구조조정, Emirates Global Aluminium 설립 등 주요 거래에 참여했습니다.

Co-Founder, Shorooq Partners
10 years at Mubadala
Stanford GSB — MBA
B.S. Mechanical Eng. (Honours & Distinction)

Shane Shin

Co-Founder

Shane is a co-founder of Sprint and Shorooq Partners, where he serves as Co-Founding Partner. He was named Forbes 30 Under 30 and selected as a Kauffman Fellow. His career spans UBS, TD Securities, Lazard, Alpine Investors, and GlobalFoundries (a Mubadala subsidiary). He brings this finance and investment foundation to Sprint's growth strategy.

Co-Founding Partner, Shorooq
Forbes 30 Under 30
Kauffman Fellow
Wharton (UPenn) — Summa Cum Laude
Ex-UBS, Lazard, TD Securities

Sprint와 Shorooq Partners의 공동 창업자이며, Shorooq에서 Co-Founding Partner를 맡고 있습니다. Forbes 30 Under 30에 선정되었고 Kauffman Fellow로 인정받았습니다. UBS, TD Securities, Lazard, Alpine Investors, GlobalFoundries(Mubadala 자회사)에서 금융·투자 커리어를 쌓았으며, 이를 기반으로 Sprint의 성장 전략을 설계하고 있습니다.

Co-Founding Partner, Shorooq
Forbes 30 Under 30
Kauffman Fellow
Wharton (UPenn) — Summa Cum Laude
Ex-UBS, Lazard, TD Securities

Wahaj Ahmed

Co-Founder & COO

Wahaj has spent over a decade building and scaling companies across MENA and Asia. He co-founded Retailo, a B2B e-commerce platform that raised $50M+, and held leadership positions at Careem (acquired by Uber) and McKinsey & Company. At Sprint, he oversees distribution, store launches, and end-to-end market execution.

Ex-Careem (Uber)
Ex-McKinsey & Company
Co-founded Retailo ($50M+ raised)
10+ years in MENA & Asia

중동과 아시아에서 10년간 회사를 설립하고 성장시켜 왔습니다. B2B 이커머스 플랫폼 Retailo를 공동 창업하여 $50M 이상의 투자를 유치했으며, Careem(Uber 인수)과 McKinsey & Company에서 리더십 포지션을 역임했습니다. Sprint에서는 유통, 스토어 론칭, 현지 실행 등 운영 전반을 총괄하고 있습니다.

Ex-Careem (Uber)
Ex-McKinsey & Company
Co-founded Retailo ($50M+ raised)
10+ years in MENA & Asia

Shamaz Shaukat

B2C Lead

Shamaz brings 12+ years of e-commerce experience, including a senior position at Alibaba Group. He has deep expertise across marketplaces, private labels, and cross-border expansion. At Sprint, he leads B2C growth strategy across the GCC.

Ex-Alibaba Group (Senior)
12+ years in e-commerce
Marketplace & cross-border specialist

12년 이상의 이커머스 경력을 보유하고 있으며, Alibaba Group에서 시니어 포지션을 역임했습니다. 마켓플레이스, PB, 크로스보더 전 영역에 걸쳐 실전 경험을 갖추고 있으며, Sprint에서는 GCC B2C 성장 전략을 주도하고 있습니다.

Ex-Alibaba Group (Senior)
12+ years in e-commerce
Marketplace & cross-border specialist

Andrew Park

B2B & New Business Lead

Andrew leads B2B partnership development and new business strategy at Sprint. At Lippincott, a global brand consultancy, he developed go-to-market and positioning strategies for Hyundai, KIA, Hite, and Jinro. At FnB People, he led business development and closed the partnership with Michelin-listed Samwon Garden.

Ex-Lippincott (brand consultancy)
Hyundai, KIA, Hite, Jinro projects
HKUST — Business Management

Sprint에서 B2B 파트너십 발굴 및 신사업 전략을 담당하고 있습니다. 글로벌 브랜드 컨설팅 회사 Lippincott에서 현대차, 기아, 하이트, 진로의 Go-to-Market 전략 및 포지셔닝 프로젝트를 수행했으며, FnB People에서는 사업개발을 맡아 미쉐린 선정 삼원가든과의 파트너십을 성사시켰습니다.

Ex-Lippincott (brand consultancy)
Hyundai, KIA, Hite, Jinro projects
HKUST — Business Management

Abdul Kabeer

Shopify Developer

Abdul specializes in Shopify theme development and custom storefront builds. He handles store optimization for speed and usability, making sure every brand's online presence performs as well as it looks.

Shopify Theme Development
Custom Storefronts
Store Speed & UX Optimization

Shopify 테마 개발과 맞춤형 온라인 스토어 구축을 담당하고 있습니다. 페이지 로딩 속도와 사용 편의성을 개선하여 브랜드 스토어가 원활하게 작동하도록 관리합니다.

Shopify Theme Development
Custom Storefronts
Store Speed & UX Optimization

Waqar Saleem

Supply Chain Manager

Waqar leads merchandising and supply chain operations at Sprint. He manages the full product flow — from sourcing through to delivery — ensuring brands can sell in the region without disruption.

Merchandising
Sourcing to delivery
GCC supply chain ops

Sprint의 상품 기획과 물류 운영을 담당하고 있습니다. 소싱부터 배송까지 전체 과정을 관리하며, 브랜드 제품이 현지에서 차질 없이 판매될 수 있도록 지원합니다.

Merchandising
Sourcing to delivery
GCC supply chain ops

Bisma Tanveer Khan

Community Manager

Bisma builds and manages brand communities across social media platforms. She drives engagement, handles day-to-day communication with audiences, and develops strategies for long-term community growth in the region.

Social media communities
Brand engagement
Audience growth strategy

소셜 미디어 채널에서 브랜드 커뮤니티를 만들고 운영합니다. 고객과의 소통을 관리하고, 현지 시장에서 팬층을 꾸준히 넓혀가는 전략을 실행합니다.

Social media communities
Brand engagement
Audience growth strategy